Selected Experience Web3 · Product · Community
BitMart Marketing Consultant 2026 Campaign planning, market research, KOL development, and weekly Web3 analysis and educational video content.
Highlights Planned and hosted AMAs and brand campaigns Maintained 100+ KOL relationships Produced weekly industry analysis and educational videos
OKX Marketing Supervisor 2025–2026 Led KOL and social campaigns reaching 1M+ monthly impressions, while supporting community trust and brand reputation.
Highlights Coordinated 270+ KOLs and 30 paid partnerships Delivered campaigns averaging 200K+ impressions Built personal content reaching 800K impressions
TokenPocket Community & Content Operations 2025 Created security education, market-led social content, SEO documentation, and user support for wallet products.
Highlights Created wallet security and phishing-prevention education Optimized wallet guides and tutorials for SEO Supported user security cases with on-chain analysis
Tako Protocol DeFi & SocialFi Product Operations 2025 Led content tokenization and community growth, including one content asset reaching $734K in trading volume.
Highlights Built full-cycle DeFi growth strategies Grew social audiences by 7,000+ Led content tokenization reaching $734K volume
Capabilities Strategy with execution KOL Management Community Operations Content Strategy Social Media User Growth Video & Article Creation Market Research Figma Notion Python
Education Business meets economics Sun Yat-sen University Master of International Business
2023–2025 Coursework International Finance · Business Ethics · International Marketing · International Economics · International Trade
Sichuan University Bachelor of Economics
2018–2023 Coursework Accounting · Python Financial Programming · International Finance · Economic Law
Articles Research, markets, and ideas
What people say Published after approval 